Vol. 8, Special Issue 6 (2023)

Author(s): Deepanka, A Singh, R Shehar and S Singh

Abstract: The present study was conducted on 120 dairy farmers selected from 8 villages of Mathura district to assess the level of entrepreneurial behaviour of dairy farmers. The data were collected through pre-tested structured interview schedule by holding personal interview with the dairy farmers during 2016-17. The study revealed that majority of the respondents possessed high level of entrepreneurial behaviour. Self-confidence, achievement motivation and coordinating ability were among the first three components which contributed most towards the entrepreneurial behaviour of dairy farmers. The results revealed that education, milk production, milk sale and adoption of scientific practices was positive and significantly correlated with entrepreneurial behaviour while all other variables i.e., age, family size, landholding, income, experience in dairy farming, herd size, milk consumption, adoption were found to have negative significant relationship with entrepreneurial behaviour.